Campaign brief
Use this template as a starting point. Replace the brackets with your actual conditions; no venue, attendance or audience is implied.
Goal: [one offer or event] City and area: [actual location or normal route] Surface and size: [position, width × height] Display dates and daily hours: [local time zone] Shared or exclusive: [exact space reserved] Materials: [who prints, ships, installs and removes] Photos: [start, during and final requirements] Permissions and restrictions: [confirm with the owner or venue] Measurement: [optional QR code or offer code]
Photos that answer real questions
- Show the whole item or location and the exact advertising surface.
- Add a straight-on view and a close-up; include measurements and anything that can obscure it.
- For event clothing, show the wearable placement and describe access and attendance separately. Never imply official sponsorship.
Prepare your proposal: Confirm permission to offer the surface · Take 1–8 current photos and choose a cover · Measure usable space and define available dates · Work out production, installation and your own time costs
Work out the cost before setting a price
Advertiser: daily format price × booked days, plus any separately agreed production and shipping costs. Host: the platform share leaves 80% of the booking amount before your own costs. Account for printing, installation, removal, photos and time. An enquiry does not guarantee work or earnings.
For a kirana-shop window, specify opening hours and when shutters cover it. For a bike route, distinguish Delhi from NCR. Choose the campaign language for the actual audience; English or Hindi is not automatically right for every neighbourhood.